Welcome to the new Elektrum!
Elektrum powers Latvia - for everyday life, growth, and security. Power that nature creates and transformsinto motion, light, and warmth.
The world is changing. The energy sector is changing. The way people use technology and make decisions is shifting. The Elektrum brand refresh is a logical step in the company’s development.
The refreshed brand identity strengthens what Elektrum is today and the direction in which we are heading. It is designed to create a modern and unified experience for customers and to continue developing sustainable energy solutions so that are even more convenient and accessible to everyone.
Our symbol - amber
The ancient Greeks noticed that when amber is rubbed against fur, it attracts light objects. These properties of static electricity became the foundation of electrical science. The word “electron” derives from the Greek word ēlektron, meaning amber.
Elektrum amber symbolizes the energy stored by nature - a spark of life and power that transforms into heat, light, and motion. It is the energy that connects the past with the future, and nature with humanity.
Elektrum over the years
Power for your everyday life
We always think long-term
Elektrum’s commitment to renewable energy is rooted in long-term thinking and a responsibility for Latvia and its future.
Energy from water, wind, and sun strengthens the country’s energy independence and provides a stable foundation for both today and generations.. We develop solutions that help Latvia become safer and more powerful in a lonf term.
The power we provide to society
We provide power not only to homes and businesses, but to society as a whole.
For more than 30 years, Elektrum has been developing STEM education through FIZMIX, inviting people to explore the Energy Centre, and supporting sports, culture, and events of significance to society.
We believe that knowledge, inspiration, and opportunities are just as powerful as the energy we provide to Latvia.
More about the changes
The new visual identity reflects Elektrum’s evolution and defines a clearer focus for the brand.
Our services remain the same. We continue to develop and improve them so they are evenbetter suited to today’s needs.
No. Customers do not need to do anything - contracts and services remain unchanged.
There is no need for concern: both logos will to be used in parallel for some time, and the transition to the new logo will take place gradually.
Not an Elektrum customer yet?
Sign your contract quickly and easily right here in the Elektrum portal!